Santa’s UAV Deliveries
Post from CatalinaNJB
Santa Claus is manufacturing gifts and presents like never before, with production going exceptionally well. A new toy is the “magic rock” toy, which has the ability to project someone’s thoughts to the rock for viewing. Santa ran into production issues when the supply of rock at the North Pole was running out, but after months and weeks of production Santa finally completed these super-orders and is set for deliveries all over the world.
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| Santa's improvement of effectiveness |
Over the years of deliveries Santa often crashed on roof-tops and damaged the equipment. These crash-variable were not only expenses which reduced profit, but also causing lack of customer service when presents were not delivered on time, or in good working order. In the old days, before technology and fragile freight handling, a crash or two on a roof top did not totally destroy, or damage the gifts and often the snow would cushion the impact. However, with the change in the gift market to almost all electronic gifts, the impact of service had changed. Santa reviewed the Santa Production’s SMS policy annually for applicability to operations, but some changes were not major, or immediate detectable. When reviewing the Safety Policy this year Santa Claus discovered a trend of incident reports and the affect it had on customer service and delivery reliability.
This year Santa had made an improvement to the
delivery process by using the UAV, (Universal Autonomous Vessel), or drone.
This improved process includes no-landing deliveries and is expected to improve
customer service and delivery reliability. As a test-run, Santa loaded up the
sleigh with samples and UAV. The size of the UAV fits in the Santa Sleigh by
replacing the helpers. Santa completed the test-run and found this new process
to be effective above and beyond expectations, but with two hazards. One was
that the reindeer would not get rested since the UAV are launched on-the-fly.
The other residual hazard was that by doing UAV deliveries, Santa’s long time
personal contact with home-owners, home-decorations and getting stuck by
climbing down the chimneys was identified as a hazard to customer service with
a high probability that customers would be unsatisfied and search for other
delivery options.
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| Santa's deliveries are tailored to individual homes |
Santa had improved the
delivery processes, but was not sure if the success story of this business over
of Santa’s deliveries was the gift that people received, or if it was the many
centuries visit from Santa that was behind the success. Santa had to implement
a safety risk control, since there was a probability that the UAV’s
effectiveness could ruin the business. Santa needed to monitor processes and
collect data of customer satisfaction. As a safety risk control and data
collection, Santa included a mini magic-rock that automatically sends back to
Santa a customers’ satisfaction survey of delivery method and the impact that
had on the appreciation of the gifts. Santa needed to know if it was his short
visit to the families that made Christmas wonderful, or if it was receiving the
presents. Santa’s timeline for
evaluation was established and for a review the success of this year’s service
package prior to the Elves’ Delivery Review in May of 2017.
CatalinaNJB
